American Birkebeiner International Bridge coming to Super Bowl LIVE presented by Verizon
Wed Dec 20 00:00:00 CST 2017

Contact: Michael Howard, 612-207-7396, mhoward@mnsuperbowl.com
Cassie Batinich, 952-346-6073, cbatinich@webershandwick.com
Nancy Knutson, 715-558-3882, nancy.knutson@birkie.com
Alora Jones, 612-900-6890, jones@loppet.org

MINNEAPOLIS – Cross-country skiing, skijoring and tubing are just a few of the activities that visitors can witness when the American Birkebeiner International Bridge comes to Super Bowl LIVE presented by Verizon. Spanning almost 200 feet, the American Birkebeiner International Bridge will be constructed on Nicollet Mall over 9th Street for the 10-day free and open to the public Super Bowl festival, providing 1 million Super Bowl visitors with a flare of the Bold North.

“Super Bowl LIVE presented by Verizon is our opportunity to showcase the best of Minnesota,” said Maureen Bausch, CEO of the Minnesota Super Bowl Host Committee. “We are thrilled to partner with the American Birkebeiner Ski Foundation and the Loppet Foundation to create an unforgettable experience that welcomes our visitors to celebrate winter, football, and fun in the Bold North.”

The American Birkebeiner International Bridge is an iconic centerpiece of the American Birkebeiner, North America’s largest cross-country ski race held each February in Hayward, WI. The American Birkebeiner (Birkie) is a nearly 35-mile cross-country ski marathon that traverses its way through the north woods of Wisconsin on the legendary Birkie Trail. This is the first and only time the American Birkebeiner International Bridge has been outside of Hayward, WI, where it is normally assembled once per year for the American Birkebeiner “Birkie” week of festivities. The 44th Annual American Birkebeiner week of events will commence on February 22-25, 2018, only weeks after Super Bowl LIVE presented by Verizon.

“Creating unforgettable winter experiences as part of life in the bold north is who we are at the American Birkebeiner Ski Foundation (ABSF),” said Ben Popp, ABSF Executive Director. “During the last Birkie week of festivities, 13,500 skiers from 48 states and 22 countries skied over the American Birkebeiner International Bridge. We’re excited to celebrate and share our love of winter activity with visitors at Super Bowl LIVE 2018!”

Through a partnership between the Loppet Foundation and the American Birkebeiner Ski Foundation, the bridge will travel to Minneapolis where it will be used as part of the City of Lakes Loppet Festival. The Loppet Foundation, Minneapolis’ champions for winter sports, will bring snowmaking capabilities into downtown — transforming two blocks of Nicollet Mall into a winter playground. The spectacle is part of the City of Lakes Loppet Festival, a multi-day celebration of winter sports in Minnesota which includes races in cross-country, fat tire bike racing, skijoring, and more.

“The City of Lakes Loppet Festival is always a big deal in Minneapolis. At a time of year when many are tempted to hide in their homes until springtime, we are actively encouraging people to bundle up, go play outside, and celebrate all seasons,” said John Munger, Executive Director of the Loppet Foundation. “We hope visitors and residents alike will take advantage of this opportunity to really experience the North Star State, and the many sports that we enjoy here.”

The American Birkebeiner International Bridge spans 198’ from end to end (entrance ramp to exit ramp), with a two-lane traffic tunnel measuring 14’ 6” high that will allow traffic to cross the Nicollet Mall at 9th Street. The elevation of the top, or floor of the bridge, is 16’ high and measures an impressive 24’ wide. Delivering and constructing the American Birkebeiner International Bridge at Super Bowl LIVE presented by Verizon will be no small task. The bridge will be transported from Hayward, Wisconsin in sections via an estimated twelve, well-orchestrated semi-trucks that will depart for Minnesota in early January. In addition to building the bridge, approximately twelve dump truck loads of snow are required to cover the American Birkebeiner International Bridge alone for the winter festivities that will take place during the festival. NBC will set-up its national broadcast from alongside the American Birkebeiner International Bridge, giving a national spotlight to the Bold North and winter fun throughout the 10-day Super Bowl festival.

The American Birkebeiner International Bridge is just one of the many attractions at Super Bowl LIVE presented by Verizon, the free, 10-day festival that will include music, food, fun, and much more. Earlier this month, Jimmy Jam and Terry Lewis and the Minnesota Super Bowl Host Committee announced the first 19 of many performers and musical acts who will play free concerts at the Verizon Upstage by Ice Mountain on Nicollet Mall.

In addition to Super Bowl LIVE presented by Verizon, the NFL is bringing many exciting events to Minnesota. At the beginning of the month, the NFL began selling tickets to Super Bowl Experience Driven by Genesis - pro football’s interactive theme park, an event that offers fans a unique chance to get involved in the festivities surrounding Super Bowl LII. Tickets can be purchased on nfl.com/SuperBowlExperienceOnSale. Fans may visit SuperBowl.com for more details.

With Super Bowl LII just 46 days away, fans can stay tuned to our Super Bowl LIVE presented by Verizon website for more exciting announcements and updates.

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About the Minnesota Super Bowl Host Committee - The Minnesota Super Bowl Host Committee is a private, non-profit corporation formed to plan and execute the festivities surrounding Super Bowl LII. For more information visit www.mnsuperbowl.com and follow @mnsuperbowl2018 on Facebook, Twitter, Instagram and Snapchat.

About the American Birkebeiner Ski Foundation (ABSF) – Located in Hayward, Wisconsin, the American Birkebeiner Ski Foundation, a 501©(3) organization, is known for its signature American Birkebeiner ski race held each February. Since 1973, over 250,000 skiers have completed ABSF races during the February Birkie festival of events. The ABSF Mission is to promote and conduct the finest international cross-country ski competition and healthy, active lifestyle events; to serve as good stewards of the Birkie Trail; and to support healthy and active lifestyles among people of all ages and abilities. Today, the Birkie has grown to encompass a year-round lifestyle that provides healthy, active events for thousands of outdoor fitness enthusiasts of all levels. From the iconic Birkie ski race, to the Birkie Trail Run Festival, and the Fat Bike Birkie – the world’s largest fat bike race, the ABSF and the Birkie Trail attract skiers, runners, bikers, trekkers, and hikers, from casual day-trippers to elite superstars. The Birkie Trail is a recreational destination for outdoor sports enthusiasts and in 2016 was named the No.1 cross-country ski destination in the United States. Visit www.Birkie.com to learn more.

About the Loppet Foundation The Loppet Foundation is a 501©(3) nonprofit organization that creates a shared passion for year-round outdoor adventure in the Minneapolis area, focusing on underserved youth and families. Since 2002, the Loppet Foundation has worked to create high-quality public events, youth education, and outdoor recreation programs for the local community. Learn more at loppet.org.

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